Definition: Social media is computer based technology that facilitates the sharing of ideas,thoughts, and information through the building of virtual networks and communities.By design,social media is interest based and gives users quick electronic communication of contest.It connects people all over the world.
Types Of Social Media:As a social media pro ,you probably already use all the biggest social networks(Facebook,Twitter,Linkedin) and media sharing sites (Instagram,Youtube ,snapchat), along with maybe a handful of others like pinterest and Google plus.
Here is our list of 10 types of social media and what they are used for:
- Social Networks
- Media sharing networks
- Discussion forums
- Bookmarking and content curation networks
- Consumer Review Networks
- Blogging and publishing Networks
- Interest Based Networks
- Social Media Networks
- Sharing economy Networks
- Anonymous social Networks.
Importance Of Social Media:Social Media is important because it allows you to reach ,nurture and engage with your target audience no matter their location .When a business can use social media to connect with its audience ,it can use social media to generate brand awareness ,leads,sales and revenue.
Social Media plays a crucial role in connecting people and developing relationships not only with key influencers and journalists covering your company's sector but also provides a great opportunity to establish customers service by gathering input ,answering questions and listening to their feedback.
Social Media Marketing:Social Media marketing is the use of social media platforms and webstes to promotea product or service.Although the terms E-Marketing and digital marketing are still dominant in academia,social media marketing is becoming more popular for both practitioners and researchers.
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